We plan ad campaigns aimed at doctors
paid media planning & strategy for pharma
Services
We can help with anything and everything, on paid media campaigns aimed at HCPs.
Planning
It all starts with the client’s brief. Identifying exactly what they want to achieve? We will pinpoint the optimal media mix for your campaign, finding the best use of the budget available.
Success
Whether the objective is building awareness, delivery of key data, clicks to site or registrations for a webinar. We’ll find the right blend of banner ads, bespoke email, e-newsletters or social media.
Personal
We are a not a “factory”, churning out proposals and reports. We take the time to stop and think – what’s the best way forward here? HCP media planning, with added personality.
“Steve collaboratively developed and produced a tailored, one day training session for the commercial team. The content of the session was hugely pertinent and meticulously prepared with Steve’s vast knowledge of the industry and agency world coming to the fore. The training was instructive, insightful, and his impressive presentation and interpersonal skills made for a highly interactive session, with plenty of opportunities for questions throughout. Steve was only too happy to share his extensive experience and put thought into commercial concepts that we haven’t previously considered, a focus for us now moving forward. The team certainly benefited from the session, broadening our understanding, with discernable outcomes that can be implemented.”
Business Development Director, Media Vendor
We can offer you the following:
Paid media planning & strategy for pharma
We constantly measure performance, impact and ROI, learning and refining throughout the campaign
Media audits of existing campaigns (with recommendations)
Training for agency teams or clients
Guides for therapy areas or regions
Media owner review and recommendations
Reprints buying service
Public speaking & training
Freelance consultancy on an hourly, daily or project rate.
Some clients like the idea of engaging us on an initial short-term basis, to conduct a media audit of their existing campaign. We then make recommendations on tactics, channels and vendors.
Training
We offer media training for agency teams or clients
Also for media owners, on how to get the best from agencies & clients
Ideally F2F for that personal connection
But we have also delivered training remotely via Teams/Zoom
We have testimonials available, specific to training
HCP Media planning, with added personality.
Get in touch
Or, you can complete this short form to send us a message
We’re based in Surrey/SW London. Happy to meet in person at any convenient location, though you may prefer an initial Teams/Zoom discussion first.